How retailers can evolve to meet rising consumer demands for mobile in 2017
How did retailers adapt for mobile in 2016, and what should they be doing differently moving into the new year? Download the report to learn how retailers can evolve to meet rising consumer demands for mobile.
The 2017 Mobile Commerce Outlook Report is based on the results of an on-site survey delivered to leading industry professionals attending the Mobile Shopping Summit in October 2016. According to the report, retailers still struggle to convert consumers on mobile devices, with more than half of all respondents seeing 20% or less in mobile transactions, despite a majority in mobile traffic. This research identifies opportunities for retailers to build better mobile strategies in 2017 that will lead to higher conversions and increased customer loyalty.
In this report, you’ll learn about:
- Personalizing the mobile experience using customer data
- Improving customer relationships with push notifications
- Enabling targeted marketing for mobile shoppers
- Increasing customer engagement and lifetime value
This exclusive report is free to download and available immediately upon form submission.