Enjuku needed the innovation speed to match their competitive product strategy. With an ever-growing product catalog, they wanted to find a more user-intuitive way for their customers to browse on mobile. Shopgate provided them the perfect app platform to launch quickly with the mobile shopping experience their customers desired. By combining an improved mobile interface with app-exclusive offers via push notifications, Enjuku increased their conversion rates 32x compared to their mobile site.
Advanced Navigation and Search
Enjuku has the flexibility to provide their customers the app journeys they need. Menus organize the products by car make, part type, part brands, and more. Enjuku also makes use of Shopgate’s advanced product search feature, which allows customers to directly type what they’re looking for to save time and effort.
Affirm Monthly Payments
Since Enjuku sells high-end and high-value products, they allow customers to take advantage of a monthly payment system. Shopgate has partnered with Affirm Monthly Payments to offer both Enjuku and their customers a transparent, surprise-free payment option that has proven to boost conversion rates.
Enjuku Racing utilizes Shopgate push notifications to send customers app-exclusive offers and updates on new product releases. This instant customer communication is unparalleled by any other sales channel—and customers love the personalization and quickness of these messages.