Warum ist eine Shopping App für D2C Brands besser als ein mobiler Webshop?

Eine Shopping App bietet im Vergleich zum mobilen Webshop bis zu 3-mal höhere Conversion-Rates und eine deutlich stärkere Kundenbindung. Durch Features wie Push-Nachrichten, Personalisierung und Store-Verknüpfungen erreichen Brands eine höhere Retention.

Wie steigert eine App die Wiederkaufrate bei Tierfutter?

Durch smartes Replenishment und personalisierte Erinnerungen. Apps wie die von BARFER'S oder animonda nutzen native Features, um Kunden genau dann an den Nachkauf zu erinnern, wenn der Vorrat zur Neige geht.

Was sind Pfotenprofile in Tierbedarf-Apps?

Pfotenprofile ermöglichen eine Hyper-Personalisierung. Kunden hinterlegen Daten wie Rasse, Alter und Gewicht ihres Tieres, um maßgeschneiderte Fütterungsempfehlungen und Angebote direkt in der App zu erhalten.

Können Kunden ihre Abos direkt in der App verwalten?

Ja. Mit der Shopgate-Integration können Kunden Lieferintervalle und Mengen für Futter-Abos direkt in der App anpassen, was die Kundenzufriedenheit erhöht und Abo-Kündigungen reduziert.

The Shopping App Platform for Pet Supplies

More than just food: Secure your spot on your customers' home screen through smart replenishment marketing and personalized pet profiles.

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Used by your pets' favorite shops

The app as a solution to the
challenges of modern brands

The Challenges

Dependency on third-party platforms, marketplaces & algorithms
Less and less direct customer access
Declining repeat-purchase rates
High acquisition costs & price pressure
Fragmented experiences across multiple channels

Why a Shopping App?

Pet personalization
Individual profiles and feeding recommendations
Direct customer access
No platform dependency, right on the device's home screen
Community integration: user-generated content
Repeat-purchase booster: Automatic reminders for consumables and subscription options

Everything brands need for a successful shopping app

App-Builder

Enables the rapid launch of your own shopping app for iOS and Android without development effort. Content, products and campaigns can be flexibly managed and extended at any time.

Brand Design &
CI Customization

Ensures a consistent brand presence in the app. Colors, fonts, icons and styling can be fully adapted to your own brand design — for a premium brand experience.

Integrations

Integrates seamlessly into existing systems. Shop systems, marketing tools, personalization and loyalty solutions work smoothly together. For consistent data and automated processes.

Push-Nachrichten & Analytics

Enables targeted activation and data-driven optimization. Push notifications boost engagement and repeat purchases; integrated analytics deliver insights into usage, conversion and performance.

Animonda

Animonda stands for highest quality in the bowl and the official app ensures it never stays empty. As a pioneer in pet care, Animonda uses Shopgate technology to provide pet owners with a shopping experience as individual as their four-legged friends.

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BARFER'S

The BARFER'S app offers dog and cat lovers an individually personalized shopping experience.

With creative features like the BARFER'S Unleashed year in review and paw profiles as well as subscription management, it leaves no wishes unfulfilled for BARFER'S customers.

Learn here how BARFER'S has tripled the conversion rate with the app.

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M&S Reptilien

M&S Reptilien is an institution for terrarium enthusiasts. With their own app, they bring a huge range from live animals via frozen food to complex technology directly to their customers' smartphones. In a niche where expert advice and trust are essential, the app makes the difference.

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Zoologo

Zoologo demonstrates how a comprehensive full assortment is perfectly mobile-staged. With thousands of items for almost every animal species, the app offers a speed and clarity that goes far beyond a mobile webshop.

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FAQ

Why is the conversion rate in the app significantly higher than in the mobile webshop?

Data from our customers shows that shopping apps achieve up to 3x higher conversion rates compared to the mobile webshop. This advantage results from native optimization: faster loading times, saved payment data and the seamless user experience eliminate barriers.

How does a shopping app increase the repeat-purchase rate for pet supplies?

Through smart replenishment. Smart apps use push reminders to remind pet owners to reorder exactly when the food supply runs low. This secures direct repurchases and prevents migration to third-party providers. Plus there's the option for subscriptions.

What are "paw profiles" and how do they help with selling?

Paw profiles enable hyper-personalization. Customers store data like breed, age and weight of their pet. This way you can send tailored feeding recommendations and individual offers, which strengthens trust and sustainably increases the average order value (AOV).

Which shop systems does Shopgate support?

Shopgate offers seamless integrations for leading shop systems like Shopify, Shopware, Adobe Commerce (Magento). This synchronizes product data, inventory and orders in real time between the online shop and the app. In addition, connections via API are possible.

Let's talk!

Partnerships are best concluded in a shared conversation. So let's move our communication to the next level!

Ralf Haberich, CEO Shopgate

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The Shopping App Platform for Pet Supplies

Used by your pets' favorite shops