In this podcast episode by FUTURE FUZZ the host speaks with Ralf Haberich, CEO of German scale-up Shopgate - which provides retailers with omni-channel eco-System support.
We discuss omnichannel strategies, the industries that can benefit most from these strategies, and how retail companies need to adapt. Ralf gives his market outlook for 2024 after a challenging 2023 and notes solutions trends he is seeing. We also discuss how Shopgate is innovating in the German market - which has rapidly changed since Covid-19 - and the various B2B marketing tactics aimed at positioning itself as an expert in omnichannel retail.